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Metaplanet Inc., a Japan-based Bitcoin investment firm, has appointed Eric Trump to its newly formed Strategic Board of Advisors.
Author: Sahil Thakur
Metaplanet Inc., a Japan-based Bitcoin investment firm, has appointed Eric Trump to its newly formed Strategic Board of Advisors. The company aims to strengthen its position in the Bitcoin economy by leveraging Trump’s expertise in business growth and digital assets.
Metaplanet operates as a Bitcoin treasury company, acquiring and managing Bitcoin as part of its long-term financial strategy. The firm currently holds 3,050 BTC, valued at approximately $4.1 billion, making it the 12th largest corporate Bitcoin holder, according to data from BitcoinTreasuries.NET. The company has set an ambitious goal to accumulate at least 10,000 BTC by the end of 2025.
Since its first Bitcoin purchase in April 2024, Metaplanet has used various financial instruments to expand its holdings. In the first quarter of 2025, the company acquired 1,288 BTC, a significant increase from the previous year’s pace. However, it still faces challenges in reaching its 10,000 BTC target.
Trump’s appointment aligns with Metaplanet’s goal of becoming a global leader in Bitcoin treasury management. CEO Simon Gerovich emphasized Trump’s experience in business and finance, stating:
“His business acumen, love of the Bitcoin community and global hospitality perspective will be invaluable in accelerating Metaplanet’s vision of becoming one of the world’s leading Bitcoin Treasury Companies.”
Metaplanet highlighted Trump’s background in real estate, finance, and brand development, as well as his advocacy for digital asset adoption. He has played a key role in the Trump family’s , a crypto platform that recently completed its second token sale, raising its total funding to $550 million.
Trump’s personal crypto holdings include Bitcoin (BTC), Ether (ETH), Solana (SOL), and Sui (SUI), reflecting his engagement with the digital asset space.
Trump’s addition to Metaplanet’s advisory board signals a broader shift in Bitcoin adoption, particularly among high-profile business leaders. As Bitcoin gains traction in corporate treasury strategies, firms like Metaplanet continue to expand their holdings and influence within the global financial system.
While Metaplanet’s Bitcoin accumulation strategy has accelerated, the firm must sustain its current pace to meet its 2025 target. With Trump’s involvement, the company is positioning itself as a key player in the evolving Bitcoin economy.
Going through socials, it seemed like the majority of people were pleased with the update – especially the Bitcoin maxis. As always, leave it to the maxis to explicitly mention there is no second best, even to a person with millions invested into other assets.
There were also a few critics citing that Trump family should let crypto be. But as a whole, I think most of the people were excited about this news.
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