Kanye West, now known as Ye, has confirmed the launch of his own meme coin, YZY , set to go live next week. The announcement follows weeks of speculation, fueled by his cryptic social media activity and an unexpected connection to Binance’s former CEO, Changpeng “CZ” Zhao.
According to sources, $YZY aims to:
- Serve as the currency for Ye’s Yeezy fashion empire
- Create a censorship-resistant ecosystem after Shopify banned him
- Challenge existing meme coins, which he previously criticized
However, controversy surrounds the tokenomics, with 70% of supply reportedly going directly to Ye, sparking centralization concerns.
CZ Connection: A Binance-Powered Launch?
Ye’s X follow list now includes only CZ, hinting at a possible partnership. This follows CZ’s own success with his $BROCCOLI token, which surged 952%. However that was indirectly linked to CZ. Speculation is growing that Kanye West could debut YZY on Solana or Base, two of the hottest blockchains for meme coin trading.
Other key developments:
- Polymarket bettors had already wagered $11M on a Kanye coin before the announcement
- A fake $YZY token hit $15M market cap before crashing after Ye called it out
- Ye previously rejected a $2M offer to promote a scam coin
What’s Next? Hype vs. Reality
With $YZY’s launch imminent, the crypto world is watching closely. Will this be a game-changing financial move or just another headline-making stunt?
Either way, Ye’s foray into crypto is already shaking up the market.