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Crypto.com CEO Kris Marszalek buys ai.com domain name for $70M and launches an AI agent platform during Super Bowl LX.
Author: Tanishq Bodh
February 8, 2026 – Crypto and AI narratives are converging faster in 2026, as founders race to position themselves at the intersection of automation, consumer platforms, and digital infrastructure. Premium internet real estate has also regained relevance, with domains once seen as symbolic now serving as front doors to mass-market products. Against this backdrop, Kris Marszalek, CEO of Crypto.com, has made one of the boldest moves yet by acquiring ai.com domain name.
High Signal Summary For A Quick Glance
Kris Marszalek acquired the domain ai.com for $70 million, paid entirely in cryptocurrency. The transaction, brokered in April 2025, surfaced publicly in early February 2026 and now stands as the most expensive domain sale on record.
Marszalek confirmed the purchase on X on February 6 and announced plans to turn ai.com into a decentralized AI agent platform. The product launches today, February 8, timed with Super Bowl LX, supported by a national television commercial.
The platform allows users to create autonomous AI agents in under 60 seconds without coding. It offers free access with optional paid tiers. Marszalek stated the team aims to support billions of AI agents that can perform real-world tasks such as scheduling, travel booking, and crypto trading.
The ai.com domain dates back to 1993 and previously redirected to platforms linked to OpenAI, xAI, Google Gemini, and other AI-related destinations before this acquisition.
Timeline of ai.com events
ai.com is registered as a generic .com domain, unrelated to the later .ai country-code TLD.
The domain is owned by Future Media Architects and used intermittently for internet-related projects.
Future Media Architects sells ai.com to an undisclosed NFT-sector buyer for an estimated price above $10M.
OpenAI acquires ai.com for roughly $11M and redirects it to ChatGPT as a user shortcut.
The domain redirects to Elon Musk’s xAI, triggering speculation about Musk’s involvement.
The domain redirects to the website of Chinese AI firm DeepSeek.
ai.com briefly points to a Marques Brownlee YouTube video on AI-generated content.
The domain is listed at $100M by broker Larry Fischer of GetYourDomain.com.
Kris Marszalek acquires ai.com for $70M, paid fully in cryptocurrency.
Marszalek publicly announces the purchase, confirming a team has been building since acquisition.
The platform launches during Super Bowl LX, with a “coming soon” countdown ahead of kickoff.
For Crypto.com, the move signals a strategic expansion beyond exchange services. Marszalek previously made a similar bet in 2018 by acquiring crypto.com, which later became one of the most recognized brands in the sector.
For users, the launch lowers the barrier to AI agent creation. The platform emphasizes encryption, on-chain settlement, and potential integration with crypto-native use cases such as DeFi automation and trading strategies.
For investors, the acquisition reinforces a broader thesis. Crypto-native companies are positioning themselves as infrastructure layers for AI economies, not just financial rails. While no direct token linkage has been announced, speculation around ecosystem synergies has increased.
At a narrative level, this move blends digital real estate, AI agents, and crypto rails into a single consumer-facing product. It reflects how Web3 founders now compete on distribution and brand, not just protocol design.
Crypto.com began in 2016 as Monaco and rebranded after securing its current domain. The platform now serves more than 150 million users and supports hundreds of assets, Visa-linked cards, staking, NFTs, and the Cronos blockchain.
The ai.com deal doubles the previous domain sale record set by voice.com in 2019. It also arrives during renewed Super Bowl marketing efforts, a channel Crypto.com has used before to reach mainstream audiences.
The broader market continues to explore crypto-AI convergence. Autonomous agents, on-chain execution, and AI-driven optimization have emerged as key themes in 2026. Marszalek’s move places Crypto.com directly inside that narrative rather than adjacent to it.
Whether ai.com becomes a core platform or a high-profile experiment will depend on adoption and execution over the coming months.
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