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Grant Cardone cancels the $DGTS memecoin launch, highlighting growing caution and risks around influencer-driven crypto projects.
Author: Arushi Garg
16 April 2026: Grant Cardone has officially canceled the planned launch of his memecoin $DGTS (“Don’t Go To Stanford”). The token was pitched as a satirical, motivational project tied to his “10X Rule” philosophy and criticism of traditional elite education. In an X post announcing the decision, Cardone wrote that he chose not to proceed due to the “extreme volatility” of memecoins and the potential financial risk to his audience.
The move signals growing caution among high-profile influencers around launching speculative crypto tokens, especially those targeting retail participants.
High Signal Summary For A Quick Glance
Mark Forrest
@MarkWolverine62
@GrantCardone Yea, it would have been an auto block for me. Only the lowest of the low create and market shit coins. Obnoxious greed. The only due diligence needed here was common sense.
After doing proper due diligence I’ve decided in the best interest of my audience, brand and other projects to NOT to go forward with $DGTS coin. https://t.co/6HmA5Xv8oB
11:14 PM·Apr 19, 2026
mrpatrickschmitt
@mr_pschmitt
@GrantCardone Good decision. The memecoiners are wild and would have blamed you at the first chance
After doing proper due diligence I’ve decided in the best interest of my audience, brand and other projects to NOT to go forward with $DGTS coin. https://t.co/6HmA5Xv8oB
10:51 PM·Apr 19, 2026
John W. Rich Kid (Wendy’s Fry Cook)
@JohnWRichKid
@GrantCardone That’s a shame Grant, I was really excited to lose all my money
After doing proper due diligence I’ve decided in the best interest of my audience, brand and other projects to NOT to go forward with $DGTS coin. https://t.co/6HmA5Xv8oB
10:41 PM·Apr 19, 2026
High attention and emotional sentiment detected.
Grant Cardone, a real estate investor and entrepreneur known for his “10X Rule,” recently teased and announced plans to launch the $DGTS memecoin. The team marketed the token as a satirical, motivational project that challenged elite education narratives and promoted self-made success, aligning with Cardone’s personal brand.
The project gained rapid attention following its announcement, but it never reached the launch or presale stage.
Cardone said he canceled the project after reconsidering the risks tied to memecoins. In his statement, he emphasized that he did not want to expose his audience to highly volatile assets that could lead to financial losses. The decision came shortly after the announcement, marking a quick reversal before the team raised funds or distributed tokens.
Timeline: The rise and sudden cancellation of Grant Cardone’s $DGTS memecoin
Grant Cardone hints at launching the $DGTS memecoin (“Don’t Go To Stanford”), linking it to his 10X Rule and anti-elite education narrative.
Cardone formally announces the $DGTS memecoin launch, generating strong hype among his audience and followers.
Grant Cardone cancels the entire $DGTS project before any token launch or presale, citing risks tied to memecoin volatility and audience protection.
The cancellation leaves no direct market impact since the token never launched, but it highlights a broader shift in how influencers approach crypto projects. Market participants will watch whether Cardone revisits Web3 through alternative formats or avoids token launches entirely.
The episode also reinforces a key takeaway for retail traders: influencer-backed memecoins carry high execution and reputational risk, even before launch.
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